LongLife

"Longevity" brand cigarettes originated in Taipei Tobacco Factory, Taiwan, launched in 1958, is now a brand of Taiwan Tobacco and Liquor Co., Ltd., with a market share of 48% in Taiwan, and is recognized as "Taiwan's No. 1 cigarette brand". As the first brand of cigarettes in Taiwan, "Longevity Cigarettes" is the "China" in the minds of Taiwanese consumers, and has won the highest quality medal of the World Tobacco and Alcohol Evaluation Association for three consecutive years.
The sales of "longevity cigarettes" in the mainland are uniformly imported by China Tobacco Import and Export (Group) Corporation, with Taiwan International Network Co., Ltd. as the designated agent.
In order to adapt to the mainland market, the "longevity" cigarettes sold exclusively in the mainland market are different from those sold in Taiwan, and the most obvious change is that the outer packaging has been changed from a quadrangular shape sold in Taiwan to an octagonal shape, and simplified characters have been adopted.